Source of this article and featured image is TechCrunch. Description and key fact are generated by Codevision AI system.

YouTube is developing a new feature called ‘Your Custom Feed’ to address user frustrations with its algorithm-driven recommendations. The tool allows users to input specific interests to tailor their content feed, offering more control over what appears on their homepage. This experimental update aims to resolve issues where the algorithm often misjudges user preferences, leading to irrelevant video suggestions. By actively shaping their feed through prompts, users can avoid overwhelming content that doesn’t align with their actual interests. The feature is currently in testing, with a dedicated button added to the YouTube homepage for access.

Key facts

  • YouTube’s ‘Your Custom Feed’ lets users input prompts to personalize their video recommendations.
  • The platform’s existing algorithm has faced criticism for misinterpreting user preferences and serving irrelevant content.
  • Users can actively shape their feed by typing specific interests, such as ‘cooking’ or ‘technology’, to prioritize relevant videos.
  • The feature is part of an ongoing experiment, with a dedicated button added to the YouTube homepage for testing.
  • This update aims to improve user experience by reducing the risk of algorithmic recommendations overwhelming viewers with similar content.
See article on TechCrunch