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Agentio, a creator marketplace platform, raised $40 million in Series B funding led by Forerunner, bringing its total funding to $56 million and valuing the company at $340 million. The startup, founded in 2023 by CEO Arthur Leopold and CTO Jonathan Meyers, has grown fivefold since its last funding round in November 2024. Brands using Agentio report significant ROI improvements, with examples like Bombas achieving 5.3x better ad spend returns compared to other platforms. The company leverages AI to automate ad buying and match brands with creators, addressing challenges in scaling creator partnerships. Its expansion to Meta platforms and B2B sectors highlights its growing influence in the digital marketing landscape.
Key facts
- Agentio secured $40 million in Series B funding, led by Forerunner and including Benchmark and Craft Ventures.
- The company’s total funding now reaches $56 million, with a valuation of $340 million.
- Since its 2023 launch, Agentio has grown fivefold, driven by rising demand for creator partnerships.
- AI-powered tools enable brands to scale campaigns efficiently, with some achieving 5.3x ad spend ROI.
- Agentio is expanding to Meta platforms and exploring B2B opportunities, broadening its market reach.
TAGS:
#AI advertising #creator economy #digital marketing trends #influencer marketing #Startup Funding #TechCrunch
